About Us


Embark on the path to greatness with Level Up Business Counseling. Owner and business therapist, Stuart Rice, has over 25 years in sales and self-guided counseling, mentoring professionals and organizations nationwide to build their confidence, develop the skill set to create impactful customer interactions, and improve their career development and performance. Stuart is also the author of many Kindle and paperback business and sales books, available for purchase on Amazon. Schedule a free coaching session with Level Up aCounseling today!

Stuart’s method uses tried-and-true sales processes, modern consumer purchasing behaviors, self-realization techniques, Eastern philosophy and implements in a hands-on experience to help both sales and non-sales professionals take their human interactions to the next level

Since 1994, Stuart Rice has been helping companies and individuals achieve outstanding sales results.


  • At Fry’s Electronics, Stuart led the video game division to grow revenue 500% over 18 months.

  • At Standard TV & Appliance, Stuart transformed their business to achieve 300% sales growth.

  • At Serta Simmons Bedding, Stuart was a nationally-recognized, award-winning sales trainer.


For more information and to answer any questions you might have, contact Stuart by email or give him a call.

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